Marks & Spencer has announced that it has reached its 2019 fundraising target of €100,000 for Pieta House. The monies raised will be used to support the Pieta House Resilience Academy, a six-week mental health programme offered to second year students in secondary schools nationwide.
In 2018 M&S store colleagues and customers raised €80,000 which enabled Pieta House Resilience Academy facilitator teams to reach 2,500 more students, by extending the service to reach schools in Cork and Galway for the first time. This year’s money will allow the charity to continue this vital work in 2020, as well as to reach another 30 schools and nearly 3,500 more students across the country.
Throughout the year, M&S ran a number of fundraising activities, including its Good To Talk Fridays, where every Friday in September when you bought a hot drink in M&S cafés, €1 was donated to Pieta House. M&S store colleagues also took part in a fundraising walk from each of its stores in Dublin to meet at the Mary Street store.
The Resilience Academy programme, which was launched by Pieta House in 2015, covers eight different modules including bullying, body image and managing school stress, and is designed to increase young people’s resilience, hope for the future, ability to cope with upset feelings and connection to their school. There is already a waiting list of secondary schools wanting to take part in the programme next year.
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